B2B Marketing Magazine CRM Survey

February 2006

"CRM bandwagon starts slowly,
but gathers pace in B2B"

CABC were pleased to sponsor this years CRM survey by B2B Marketing Magazine.   This survey provides a positive insight into the way companies are viewing their CRM investment.  The survey also highlights the benefits most frequently sighted by companies who have systems in use.

Download the full survey article PDF

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